Why I’m Not Writing Anything About This Year’s E3

E3 is undoubtedly the biggest event on the gaming calendar. Normally I’m watching with baited breath, eager to offer thoughts and opinions on the show’s happenings, but this time I’m going to take a backseat and spare the blogosphere my usual ramblings.

In years gone by, E3 was a very exclusive, far distant industry love-in that gamers on the street would read about in magazines weeks after the fact. All that’s changed now, as press conferences are publicly livestreamed, countless media outlets give to-the-second updates and demos and trailers are released for mass consumption with immediate effect. 

In many ways, all of this is a good thing because it creates a huge amount of positive buzz, but more importantly, it breaks down the walls between the industry’s creative talent and its audience. This makes bloggers, pundits and the like, who’ve traditionally been the gatekeepers – the go-betweens of sorts, between gamers and games makers – more obsolete than ever before.  Granted, they can still provide interviews and hands-on impressions beyond the reach of the layman by virtue of being physically present, but the age of ‘expert opinion’, as regards E3 anyway, is at an end.

To put it another way, there’s more than enough information out there now for seasoned, experienced gamers to make up their own minds. In the days following E3 the Internet will be flooded with opinions most of which (at the risk of sounding big-headed) add nothing of value to the narrative. In the end, do you really care what the Internet at large thinks? I certainly don’t, nor do I think adding my opinion to the current tidal wave will achieve much at this point. Everything that can be said already has been.

So, watch the trailers, the press conferences and read the interviews and post-demo impressions and decide for yourself what’s worth getting excited about. After all, the only opinion that really matters is your own. 


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